American Heart Association and American Diabetes Association Licensing

The Idaho Potato Commission is committed to making sure that Idaho® Potatoes are not only known as the best brand of potatoes but also healthy for everyone's diet. With the certification from the American Heart Association and most recently, the American Diabetes Association, consumers can feel even more confident in their choice to include Idaho Potatoes in their meals. These partnerships not only increase consumer awareness of the health benefits of Idaho Potatoes but also enhance the shopability of these products. Now, shoppers can easily spot the logos on the packaging, knowing that they are making a wise and healthy choice for themselves and their families.

  • Shippers are not required to pay a fee for ADA or AHA certification due to the master agreement being with the IPC.
  • Artwork approval for the Heart-Check mark and the ADA’s Better Choices for Life logo is done by the IPC.
Download the Better Choices for Life Brand Guidelines HERE
Download the ADA Messaging Guidelines HERE